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About Sure

After applying deodorant in the morning, few of us probably give it much more thought. Especially when you've used Sure, designed to keep you feeling confident for up to 48 hours.

Today, Sure also offers an innovative body-responsive range, cleverly designed to release extra fragrance when your body heats up. Just one of the many ways Sure deodorants help to keep men and women feeling fresh, no matter where their day takes them.

With their unique combination of active ingredients, Sure deodorants offer long-lasting, unbeatable protection against wetness and odour, giving you absolute peace of mind. So that's one less thing to worry about - no matter what your day throws at you.

Did you know?

When we are hot our skin goes red because our blood flows near to the surface of the skin to increase heat loss.